Three things that you must know if you are looking for the top b2b platforms in Canada
When you are starting a business one of the most difficult decision is the one about which platform you should use. Because there is so much choice out there it makes the decision really complicated, and if you are a beginner even incredibly daunting. However, there is something that you can do in order to make things easier for yourself and that is knowing what to look for before you start looking, and that is exactly what we will be talking about bellow. Keep on reading and you will find out what are the three most important criteria that you should look for when checking out the top b2b platforms in Canada.
Make sure that it is cloud based
The debate between cloud based and self-hosted solutions is one that has been out there as long as ecommerce itself. And while both of them have some advantages and disadvantages that come with them, we definitely recommend you go for the cloud based ones. These types of solutions are especially great for any users that have very little experience with ecommerce and hosting. A cloud based solution means that you don’t have to worry about any kind of hosting or the infrastructure of the site itself.
You also won’t have to invest a large amount of money right from the start on equipment that you would need for hosting and purchasing hardware and you also don’t have to worry about updating and marinating of the server, since all of that will be done for you by the provider of the solution.
Different payment options
When you are looking at the top b2b platforms in Canada, it is important to know that b2b customers differ from b2c customers in the sense that they usually purchase items in bulk and a lot of the time they actually want to set up a recurring order that they will be billed for automatically which will allow them to update their stock quickly and easily whenever they need to. Because of this, these buyers also need much more flexible payment options that go way beyond just using a credit card. Just to give you an example on this, Shopify Plus let you leverage 100+ payment gateways including draft orders for invoicing, attracting high-value B2B customers at scale.
You should make sure that the platform you are looking at needs to give you the ability to incorporate payment by check, wire transfer, purchasing or virtual card, extended credit and ACH. All of these extra payment methods will ensure that you won’t lose any customers because of their inability to pay for a large amount of product by card.
Integration is key
If you have any existing applications or systems, then you need to make sure that the platform you choose is able to integrate with all of them in order to ensure operational efficiency as well as a very seamless customer experience online and offline. More and more customers nowadays are expecting retailers to have an omnichannel customer service and your ecommerce should be the central location where all of your customer data is stored.
You also need to have real time updates from every single customer touch point you are using in order to minimize any efforts from your side, as well as any unnecessary anger and frustrations. Integration is definitely key when you want to sell on other places apart from your ecommerce, so make sure it is something that your chosen platform can offer you.
Knowing what the top b2b platforms are can be very helpful and it is a great way for you to narrow down your choices, but knowing what to look for is the perfect way for you to make things even easier for yourself. We hope that this article was helpful to you and that you will be able to find the perfect platform in Canada when you know what to go for.